Digital Transformation implies more integral work that has to do with generating awareness of the need to make a cultural change, which allows employees to adopt technology as an ally for the digital environment of the new normality, a change with which the company can maintain the planned roadmap and face all the challenges come up ahead.
To achieve that, it is also essential to reverse the data from a survey conducted at the beginning of the pandemic, which showed that only half of organizations had the digital tools and 58 percent had an adequate data structure to deal with the situation as it is today. These figures show the need to make companies more technological environments, capable of reinventing the business in order to move forward.
Companies are now faced with an opportunity to align operational processes, not only to get around the situation, but also to define new rules to improve their strategy. Advancing at the same time technology does increases the digital capabilities of processes, products and workers, increasing their efficiency and productivity, which will in return add value and new business opportunities.
Why? Reality has opened the eyes of companies with obsolete processes. They now experience the need to optimise and implement changes in the short term. During the months when mobility was restricted, the capacity and resilience of telecommunications networks to cover an extreme situation of super-connectivity became clear, with increases of up to 50% in fixed voice traffic, 30% in mobile voice traffic, 20% in fixed network data and 50% in mobile data traffic.
Adaptability is the great discovery of this crisis. The capacity to react will be your main ally in facing problems. On the organisational level, it can only be acquired by integrating the binomial of technology and culture. Therefore, companies that have always followed a Digital Transformation strategy are more prepared to face uncertainty. They have tools to deal with the urgency and see how their investment is now profitable. In fact, it has become their lifeline. The rest they see it as a priority to which they will gradually have to add a more responsible form of leadership, with more awareness and conscience.
Contingency and continuity tools are those aimed at mitigating the impact caused by any serious incident. They are useful in protecting the main business processes and, in the worst case, to correct problems in order to give a planned response to any security failure in a time frame that does not compromise continuity.
In the most cutting-edge organisations, it is essential to leave behind traditional processes and focus on innovation capacity and integral vision in order to recognise that Digital Transformation is not just technology, but a survival process to boost growth and increase the productivity of employees.
Technology has undoubtedly been the protagonist of this change and its tools make it easier to survive a disruption and generate practices that allow business continuity. To reach this point, it is essential to create a contingency plan, which includes all the solutions that can help in this regard. To put it together, identify strengths and weaknesses and move forward hand in hand with experience.
